While the established advertising media try to downplay the significance and impact of Digital signage, here is the latest projection for North America.
Report: One million digital signs in North America by 2009 - Digital Signage Today Report: One million digital signs in North America by 2009Digital Signage Today - Jun 21, 2007Interest in large screens and high definition televisions high-definition televisions is creating increased growth in the display market. HDTVs are growing more than twice as quickly ...Source: news.google.com
No surprise to us, but we in Newfoundland as in most of North America, are still a long way from fully understanding the potential and benefits of digital signage. For example did you know that viewers of digital signage have a much higher brand retention than TV. It's True source POPAL a US independent advertising surveying firm.
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